Reltio CMO, Ramon Chen to present a 3 Hour workshop on MDM and Big Data.
Today’s end-users want access to a complete view – not just of customers or products – but rather a blended view of all master data entities plus transaction, interaction and social data. And they want their information delivered in the form of LinkedIn/Facebook style data-driven applications. They also want faster time-to-value and expect a new breed of enterprise data-driven applications that include reliable data, relevant insights and recommended actions.
In this workshop, one of the pioneers of modern data management which combines MDM, Big Data, Analytics and Machine Learning, will share best practices, case studies and technology considerations by discussing these topics and more:
- Leveraging enterprise multi-channel data to enable ‘inside-out’ client view via MDM
- Understanding the business value of Big Data, NoSQL vs. RDBMS vs. Data Warehouse, Hadoop (HDFS & MapReduce)
- Establishing the business case for MDM, Big Data & real-time data-driven applications (a case study)