From Data to Business Impact: Modernizing MDM to Deliver Engaging, Real-time Customer Experiences at Scale

Modern businesses and agentic AI run on real-time data—but legacy MDM systems can’t keep up. When your architecture can’t scale effectively and data models are too rigid, it limits your ability to deliver engaging, personalized experiences at scale to customers. That’s because legacy MDM was architected for data at rest, not data in motion.

Reltio’s next-generation, cloud-native MDM platform is built for speed, flexibility, and data innovation at scale. Powered by AI and designed for real-time and batch operations, Reltio’s modern MDM delivers continuously updated, accurate, and complete customer data across your entire enterprise ecosystem—whenever and wherever trusted data is needed.

In this session and live demo, you’ll see how to:

• Match customer records instantly with out-of-the-box LLM-powered entity resolution

• Get data AI-ready with built-in data observability and continuous quality checks

• Eliminate data movement delays with zero-copy integration and sub-50ms API

• Dynamically build and activate customer 360 profiles and segments in real time

• Speed up time to value to 90 days with prebuilt industry-specific components