Trust and speed to value are critical for data and AI.
The Salesforce acquisition of Informatica isn’t expected to close until early 2026. Can’t wait that long to start migrating to an AI-ready data foundation? We’re already delivering what the market needs: real-time, AI-ready, cloud-native data intelligence at scale. And we’ve helped many teams make the move from legacy MDM. Fast.
Why it's time to move on—and move forward.
Does this deal accelerate your path to customer 360—or delay it?
Reinvention through acquisition is tough—especially with legacy architectures in the mix. Is this move about enabling enterprise agility—or cementing vendor lock-in? The answer matters. Because in the age of AI, flexibility is an asset. Friction is a risk.
Modern MDM grows measurable business value.
Our cloud-native, API-first platform adapts to today’s business needs and tomorrow’s innovations. Real-time data, AI-powered matching, and seamless extensibility help you reduce costs, accelerate new experiences, and support any use case at scale. And our model context protocol (MCP) server reduces your time to build and deploy AI agents.
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Migration is faster and simpler than you think.
You don’t have to go it alone—or start from scratch. Reltio and its partners use proven frameworks, prebuilt tools, and repeatable best practices to reduce risk, speed time to value, and help you modernize without disrupting mission-critical operations.
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Why legacy MDM is holding you back—and
how we help you move forward.
| Capability | Legacy MDM drawback | Reltio Data Cloud advantage |
|---|---|---|
| Real-time performance | ❌ No support for real-time customer engagement and operations | ✅ Engage and serve your customers and ops with data in milliseconds, 24/7 |
| Support and upgrade path | ❌ Painful rebuilds or forced upgrades due to end of support | ✅ Always-current SaaS with seamless releases |
| Architecture | ❌ Monolithic, rigid, slow to change, difficult to scale | ✅ Cloud-native, API-first, scalable, and composable |
| Cost | ❌ High maintenance and overhead costs of software and infrastructure | ✅ Lower TCO with cloud-native efficiency |
| Innovation readiness | ❌ Poor AI foundation, slow innovation cycles | ✅ AI-ready with built-in data graph enabling rapid innovation |
| Vendor lock-in | ❌ Closed ecosystems and complex upgrades | ✅ Open platform with broad set of integrations and zero-effort upgrades |
| Migration experience | ❌ Risky, unclear paths to immature SaaS MDM products | ✅ Repeatable playbooks to going live fast with mature, battle-tested SaaS MDM |
Meet the brands that made the move to Reltio.
Migration—easier than you might expect.
Proven migration expertise and accelerators.
Reltio and partners bring proven migration experience to reduce migration time, cost, and complexity.
Smart tooling, less effort.
Migration utilities and prebult scripts reduce manual effort and focus on data quality from day one.
Risk mitigation and best practices.
Structured governance, agile delivery, and robust testing reduce surprises and business disruption.
Industry-specific expertise and tools.
Accelerate migration and modernization with deep industry experience, templates, and data models.
Unified accountability.
You, Reltio, and your partner collaborate to meet joint KPIs and timelines with clear accountability.
After migrating from legacy MDM, the company notes:
“Our relationship with Reltio is excellent. It’s no exaggeration to say that in my 20 years in the insurance IT space, this is the best vendor relationship that I’ve been a party to.”
MATTHEW COOK,
VP of IT, Data and Analytics
