Silos need to be broken down, and IT must pull on the same rope with business teams to succeed.

The global life sciences industry is facing more change and challenges than ever before. Business teams have to be able to rapidly adapt their sales, marketing and compliance models, while IT continues to look for ways to improve efficiency and cut costs in the face of increasing M&A activity.  Status quo is unacceptable, and simply shifting legacy process-driven applications, such as CRM (Veeva or salesforce) to the cloud isn't enough. Modern Data Management Platform as a Service (PaaS) must be implemented, and enterprises need to go beyond traditional master data management (MDM) for CRM data quality. Silos need to be broken down, and IT must pull on the same rope with business teams to succeed.

SMB to F500 life sciences companies rely on Reltio

Our experience working in life sciences during our time at organizations, such as Veeva, Informatica, IBM and others, has enabled us to deliver a new, differentiated solution that provides a complete view across all information sources to help understand markets, drive revenue opportunities and reduce risk exposure, through actionable and real-time predictive insights. In many ways, data is the new lifeblood of life sciences. In fact a recent survey showed exactly how companies across biotech, pharma and med device were leveraging and prioritizing investments in data today.

RELTIO AND AWS DELIVER THE PERFECT COMBINATION OF PAAS and IAAS

Reltio Cloud Modern Data Management Platform as a Service (PaaS) runs on Amazon Web Services (AWS) Infrastructure as a Service (IaaS) the world's most reliable, scalable, and trusted cloud computing services. The combination of Reltio Cloud and AWS delivers best in class security, compliance, and elastic performance and scalability for life sciences and healthcare companies.

• White Paper: Cloud Data Management and Applications - Why It's Safe and Secure

• eBook: Uncovering the power of data for Life Sciences

• Case study: How IQVIA provides real-time data insights to Pharmaceutical and Biotech companies with Reltio and AWS

• Webinar: Build a Holistic Data Management Strategy for Life Sciences

Reltio life sciences solutions are available for:

Managed Markets, PLAN AND PAYER MANAGEMENT

Companies need to understand the complex and dynamic relationships among IDNs, HCOs, payers and health plans in order to drive the right actions and enable them to best position their products on various formularies. Reltio delivers a complete view of information for managed markets teams so that they can optimize their activities, and achieve better outcomes. Highlights include:

• Complete payer hierarchies down to the plan level

• Detailed views of payers, channels, regions and plans

• Insight into formulary, competitive products and tiers

• Cross correlation of product metrics and longitudinal stats

• Identification and management of Pharmacy Benefit Manager details and associated contracts

AFFILIATION MANAGEMENT

Markets have evolved to become more restrictive, and corporate-owned facilities have increased in size and influence. Understanding professional and organizational relationships is crucial. Reltio provides an out-of-the-box, data-driven affiliation management application, with built-in MDM, for managing all relationships within and across HCOs and HCPs to support commercial opportunities, with the ability to correlate actions and results. Highlights include:

• Graphical views of HCP-to-HCO affiliations and HCP-to-HCP relationships

• Legal representation of HCO-to-HCO hierarchies, including hospitals, clinics, departments, nursing homes, home health and IDNs

• Related HCP and HCO transactions/interactions

• Details about ACOs, professional associations, and committees

• Insight into healthcare and administrative roles

• Ability to vote on the validity of affiliations and provide collaborative feedback

• Dashboard and analytic views of HCP and HCO distribution

• Ability to save and share searches based on any criteria - affiliation, geography and IDN ownership

• Granular control of create, view and update rights, based on role or other criteria, including brand and products details

• Flexibility to use HCP/HCO master data from existing MDM systems, such as Informatica, IBM, or Reltio's HCP/HCO MDM application

PRODUCT DATA MANAGEMENT 

Teams across many functions (brand, marketing, sales, compliance) need consistent and accurate product information to successfully execute product launches, perform competitive, market basket and pricing analysis and manage compliance reporting. 

Reltio blends data from all data sources, like QuintilesIMS, First Data Bank and NDC11 to accurately match, merge and cross-reference product records to create reliable profiles with groupings of products at a granular level, accommodating different package forms, strengths and delivery methods. You can define flexible product hierarchies by markets, brands, segments and geographies that can be categorized, organized and analyzed from multiple perspectives. 

Reltio provides a flexible and agile platform to develop data-driven product master applications that not only manage product data, but also manage the relationships with other entities, like HCP, accounts and policies with multinomial data standardization, including IDMP and entity resolution. Compliance becomes easy with the ability to map products with HCP, Specialty and Accounts. Highlights include:

• Product data converged from multiple industry and enterprise sources

• Consolidated product records with comprehensive and extendable sets of attributes including manufacturer, labeler, package and therapeutic class

• Automated generation of product hierarchies and groupings, with parent groups

• Ad-hoc linking of groups with cascading ancestry

• Ability to create new product alerts

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