Podcast: IT & Marketing Leaders: Learning to Speak Each Other’s Language

As an IT professional or a marketing leader, have you encountered moments when you feel others just don’t speak your work language? That they don’t fully understand what you are trying to achieve when it comes to digitally transforming your business to create outstanding customer experiences using data?

Listen in to this podcast as Tatva, the head of Enterprise Architecture, and Ethan, the head of Customer Insight, discuss how they have had difficulties in understanding each other’s needs. While Tatva in IT talks about the company’s tools and systems, Ethan in marketing talks about his team’s business metrics and targets.

Listen in to the conversation between Tatva and Ethan and understand how with Reltio, they now have a lot more in common than they thought and how they start to learn each other’s work language…