Analyst Report

Forrester Research: Put The Business Back In Your Data Management Business Case

Featured image for Forrester Research: Put The Business Back In Your Data Management Business Case

For a limited time, get a free copy of this Forrester report. Enterprise architects often feel like developing a business case for data investment rests solely on their shoulders. It shouldn't. Building a business case should be a collaborative process, including business stakeholders 

By downloading this practical Forrester report, you will learn:

  1. How to put the business back in the business case for a data investment
  2. how to build business strategy into your data strategy
  3. How to partner with business stakeholders to define where and how data will advance the business
  4. How to identify the capabilities to evolve into a data-driven organization
  5. Which stakeholders to engage with to gather the information you'll need

Key Takeaways from the report include: 

  1. Your Business Case Go-To Team Informs Your Data Strategy: Avoid building a data strategy within the technology organization bubble. Continuously network for ideas and opportunities where data capabilities lead to insights that drive actions and outcomes.
  2. Frame Your Data Strategy As A Business Success Story: Be specific about where your data strategy is building capabilities that directly link to business initiatives, processes, and decision support. Use your business go-to team to define business goals and key performance indicators (KPIs) that define success.
  3. Proactively Address Business And Technical Dependencies And Risk: Socialize data strategies to capture any risks and dependencies that require further review or input from stakeholders expecting new data support. Facilitate discussions to define the trade-offs and opportunities that will prioritize data strategy execution and development.