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Data-driven Digital Transformation in High Tech B2B Enterprises

The current business environment is pushing High-tech and B2B enterprises to rediscover their business and accelerate digital transformation. Companies are challenged with reduced access to customers, fielding high volumes of support calls, and protecting their…

Lars Thomsen, CDO at Danske Commodities: Accelerate digitalization using a modern data platform and a connected 360-degree view

Digital transformation is at the center of today’s struggle for sustainable competitive advantage for all industries and the Energy business is no different. Ecological, regulatory and political agendas have also added new business opportunities and additional challenges. If your…

How and Where Data Can Bring Customer Journey Maps to Life

We're all looking for the marketing "Holy Grail," a holistic customer view. The path to achieving that is filled with customer data, the lifeblood of any customer experience design work. Listening to customers, researching and…

The State of AI in Marketing

In a noisy digital world, AI is proving a critical tool to help marketers stand out, reach the right customers, and drive revenue. This digital panel explores how marketers are adapting their programs to include…

[Webinar and Demo] Improving Consumer Engagement and Driving ROI in the Stay-at-Home Economy

The verdict is in: Digital is the new normal for the CPG industry. As the “stay-at-home” economy is opening-up, CPG and Retail companies are adapting to new ways to improve consumer engagement and drive ROI.…

Henrik Liliendahl, MDM Expert: Taking a CX Approach to Multi-Domain MDM

Creating a better customer experience is a key driver in digital transformation. While Master Data Management (MDM) is fundamental to driving your organization's digital transformation, it is essential to keep customer experience (CX) in mind…

Webinar Featuring Forrester: Weaving an Enterprise Data Fabric that Covers Your Customer 360 Requirements

Customer data is your most important data. But when it comes to customer data, enterprises lack a single source of truth. Vital customer information resides in multiple applications. The right technology is needed to break…

Aligning IT and Business - Connected Customers. Responsive Data

As the market conditions evolve, Global 2000 companies need to pivot quickly to respond to changing business needs. They not only need to be close to their customers to serve and retain them but also…

Aberdeen Webinar: Data Strategy to Maximize Retail and CPG Digital Transformation ROI

Data Strategy to Maximize Retail and CPG Digital Transformation ROI Consumer behavior is evolving at a lightning speed and macroeconomic conditions are unpredictable. Struggles observed by many retailers during the recent COVID related downturn proved…

Mastering the Data-Driven Digital Economy

Customer Engagement Metrics You Need to Know Now Successful transition to the new normal after COVID-19 requires companies to “respond in three ways: digital excellence, safe and contactless engagement, and dynamic customer insights.” Enterprises entering…

The Disconnected Customer Experience: 4 Keys to Bridging the Gap

For most of our customers, their top priority is to serve, protect, and retain customers. At the same time, they are working hard to architect connected customer experiences, so they come out of this downturn…

The Data Leader’s Priority: Pivoting with a Responsive Data Strategy

In this 30-min on-demand webinar on Responsive Data Strategy, features a conversation between our CEO, Manish Sood and VP of Marketing, Ajay Khanna. They share how data innovators at global 2000 companies are using a…

Accelerating Digital Transformation with Connected Customer Data

Many of our Global 2000 customers are shifting to digital channels. This puts greater demands on the data and analytics teams to deliver real-time connected customer data to power connected customer experiences. Are being asked…

Smarter, Faster, Better to Win in the Experience Economy

Great customer experience requires a strategy built on the needs of individual customers even before they know it. For this, you need comprehensive and connected customer data including all interactions and transactions with them. Businesses…

The New Business Imperative - Customer Obsession Forrester

Data is Your Ticket to Win in the Experience Economy