Customer Centricity

June 23, 2020

Your digital innovation efforts mean you must recognise your customers, know who they are, and understand their universal relationship with your business.  And the pressure is on to deliver value to your business - fast.  However, the fact is that on-premise legacy data management systems are woefully poor at doing... Read More

Customer Centricity

June 23, 2020

SaaS, cloud-based, cloud-native - what does it all mean? There are many ways you can run data platforms but as a Data Innovator do you know the differences between them?  For instance, between solutions that are advertised and marketed as on-premises, cloud-based, SaaS and cloud-native? The good news is that... Read More

Customer Centricity

June 23, 2020

Business leaders at Global 2000 companies are guiding their companies through uncharted territory during this time of great uncertainty. What’s encouraging is many are continuing to invest in improving digital engagement. Building personalized and connected customer experiences is more important than ever.  They want to be there for their customers... Read More

Customer Centricity

June 23, 2020

In the past decade, data volumes and the demand for data have grown exponentially. Businesses have experienced fundamental changes to the way data has been collected, managed, viewed and used. Check out this infographic to learn about the evolving role of data to a car.  Specifically:   Data as exhaust.... Read More

Customer Centricity

June 23, 2020

The move to direct-to-consumer (D2C) sales by Consumer Packaged Goods (CPG) companies is already a recognizable trend but it’s widely acknowledged that the global pandemic has accelerated its adoption. CPG companies are looking to get connected with their clients more directly than ever before, but how can they do this? What should... Read More

Customer Centricity

June 17, 2020

The new normal is here to stay. Most businesses and organizations are mobilizing their crisis plans if they had them, or putting something together if they didn’t. There is no playbook to navigate through this crisis. A generic crisis plan needs to be adapted and tailored to cope with these... Read More

Customer Centricity

April 13, 2020

Financial services and insurance companies are often viewed as undifferentiated. But forward-looking banks, insurance companies, mortgage lenders, asset managers and mutual fund companies are increasingly adopting customer experience strategies to stand apart from competitors and win in the Experience Economy. Incumbents and challengers alike leverage data to… Reduce or eliminate... Read More

Customer Centricity

May 21, 2020

Learn about several use cases for Connected Customer 360 in the Life Sciences industry, including: Personalizing customer engagement for better sales effectiveness. Expediting new product launches and support for pre-commercial activities. Optimizing the patient experience for prescription and OTC products. Simplifying regulatory compliance requirements. Created in collaboration with Amazon Web... Read More

Customer Centricity

April 29, 2020

In this 30-min on-demand webinar on Responsive Data Strategy, features a conversation between our CEO, Manish Sood and VP of Marketing, Ajay Khanna.  They share how data innovators at global 2000 companies are using a responsive approach to data management to pivot faster to the changing needs of their business. ... Read More

Customer Centricity

April 06, 2020

Many of our Global 2000 customers are shifting to digital channels. This puts greater demands on the data and analytics teams to deliver real-time connected customer data to power connected customer experiences. Are being asked to deliver real-time customer data to accelerate your shift to digital? Here is some helpful... Read More

Customer Centricity

February 18, 2020

To deliver seamless, optimized customer journeys, your business requires connected, real-time, comprehensive and contextual customer information. However, legacy master data management (MDM) systems, data warehouses and other tools fall short because they were not designed to power digital customer experiences. Download “Moving Beyond Master Data Management” and discover how you... Read More