Data 101

Data Management

01
What is data management?

Data management refers to the set of practices, techniques, and tools for managing storage and access of enterprise data assets while ensuring security and governance.

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02
What are data management benefits?

Enterprise data assets have tremendous value potential. Effective data management helps tap that potential to streamline processes, save costs, comply with regulations, and provide uniformly consistent access to data.

A robust data management strategy helps enterprises to promote a culture of secure and compliant enterprise-wide data access to maximize the benefits of their data assets.

  • Optimized data access. Teams often spend a lot of time to search and locate relevant data. Efficient data management optimizes enterprise-wide data access for analytics, omnichannel distribution, or third-party sharing.
  • Real-time access to data for faster insights. With real-time access to relevant data, teams can quickly generate actionable insights to respond to market changes anywhere in the world.
  • Advanced analytical tools for deeper insights. With optimized access, advanced analytical tools can be leveraged for deeper insights, to deliver personalized experiences and power strategic decisions.
  • High level of security and privacy. With best practices, appropriate tools, and enterprise-wide policies, data assets can be protected for privacy and security.
  • Regulatory compliance. With correct data governance tools and policies in place, enterprises can easily achieve current regulatory compliance and plan for future privacy acts.