Data is a company’s most important asset, and it’s constantly growing. Taking mandated compliance and turning it into an opportunity to personalize, delight and exceed customer expectations would fuel innovation reliably and responsibly.
My presentation at DBTA’s 2017 Data Summit conference. All enterprises want to understand their customers better so they can engage the right customer, at the right time, with the right offer, via the customer's preferred channel. With Reliable Data, Relevant Insights and Recommended Actions enabled by Modern Data Management, we can understand the customer better and provide more connected and personalized experiences.