IMS Health, a provider of healthcare information and technology solutions, and Reltio, a data-driven applications and modern data management company, have announced that IMS Health is offering Reltio Cloud with its Nexxus Commercial Application Suite and IMS One platform.
Through the alliance, IMS Health says it will offer life sciences organizations new options for access to big data technologies, pre-integrated data and high-performance analytics.
The Nexxus Suite delivers applications for master data management, multichannel marketing campaign management, CRM, social media vigilance and cross-company analytics, as well as BI and key performance indicator tools. IMS One integrates IMS Health’s life sciences data with client and third-party information sources to create a single view accessible by clients.
With this alliance, customers also will have on-demand access to IMS Health’s OneKey reference dataset within the Reltio Cloud. According to the vendors, native integration of OneKey enables near-real-time updates, as well as matching and merging across the entire IMS Health dataset, enabling customers to obtain insights when they need it without the delays of traditional delivery and downstream integrations.