SnapLogic: Darren Cunningham, VP Marketing


Darren please tell our readers a little something about yourself

I’ve been working in the data management and analytics space for over 15 years at companies like Business Objects, Salesforce and Informatica. SnapLogic represents a new breed of data integration technologies that is built for the modern era. I joined the company in 2013 to run marketing.

What makes SnapLogic unique?

We are the only enterprise integration vendor that is purpose-built to handle both application and data integration requirements. This means that our modern integration platform as a service (iPaaS) is well suited for multi-point orchestration use cases that require streaming data to flow at high velocity between cloud and on-premises application in real-time based on events. With SnapReduce, the Hadooplex, and Spark Snaps, SnapLogic can also handle the volume and variety of big data requirements that organizations must be able to ingest, prepare and deliver for enterprise analytics.

What's new and exciting at SnapLogic?

SnapLogic had a record 2015 in terms of new customer adoption and we introduced a number of updates to our Elastic Integration Platform. Our customer Adobe was featured in a new Gartner research note called: CIO Call to Action: Shake Up Your Integration Strategy to Enable Digital Transformation. We also announced that Microsoft and Silver Lake joined our existing A-list of investors, which includes Andreeson Horowitz and Ignition Partners. 

How do you see Snaplogic and Reltio benefiting companies?

The combination of SnapLogic and Reltio removes the last barrier to seamless modern data management by dramatically reducing the friction to onboard data from any source, type or scale. Our broad set of pre-built connectors to cloud and on-premises applications, databases and social data sources will finally realize the true single version of the customer, product and service for companies of all sizes.